If you happened to catch the 2007 Westminster Kennel Club dog show on TV, you would’ve seen a Pedigree ad that didn’t star the usual gaggle of happy canines bouncing through fields and drooling for ...

Have you ever wondered about the difference between Pedigree vs Purina dog food? These leading brands have gone head-to-head in our grocery stores for years, so you might be wondering which is best.

Here are campaigns by Pedigree that speak for the most loving creatures on this planet - dogs, advocating the need to give them the right vigilance along with respect. Dogs are widely regarded as ...

With Ganesh Ramani of MARS Petcare, we decode the Pedigree India marketing strategy and the role of social media in category penetration. The ongoing pandemic might have changed the world like never ...

Pedigree vs Instinct dog food - is one better than the other? It’s a question you may have found yourself pondering while perusing the grocery store aisles in search of the best dog food for your ...

みなさんは犬を飼おうと考えたとき、どこに足を運びますか？ まずはペットショップに…という人も少なくないのではないでしょうか。 ペットショップも犬と出会う場のひとつではありますが、犬や猫を保護しているシェルターに行ってみるという選択肢 ...